Once again, New York Fashion Week 2016 proved itself to be one of the most aesthetically pleasing spectacles in the world, showcasing the pinnacle of global Fashion. From virtual reality perfume ads, such as the one introduced by **Charlotte Tilbury**, to the striking cemetery grounds display by **Simon Miller**, the week delivered truly stunning moments.
New York Life Magazine served as your correspondent from the very beginning with our exclusive live streaming of Tom Ford’s ready to wear AW16 line. The recap has been made available for those who missed it.
Charlotte Tilbury’s “Scent of a Dream”
We then found ourselves at Samsung 837 as I attended makeup czar’s Charlotte Tilbury’s unveiling of her new fragrance “Scent of a Dream”.
The state-of-the-art event center, Samsung 837, proved to be an excellent host for the glamour event. Makeup stations, selfie kiosks, overflowing cocktails and an innovative virtual reality roller coaster entertained scores of cosmetic enthusiasts. As much fun as the aforementioned aspects were, none captivated more than Tilbury’s virtual reality perfume experience featuring the iconic Kate Moss.
This landmark moment epitomized the convergence of fashion and technology at its core with the world’s first 360-degree virtual reality experience. The two-minute ad scintillates the senses as you’re absorbed into an immersive virtual world. All in all, this event was extraordinary on several levels and exciting for makeup enthusiasts and non-makeup enthusiasts, alike.
Simon Miller’s Spring/Summer ’17 Collection
Simon Miller’s unveiling of its Spring/Summer ’17 collection was also a sight to see. This subtle yet rugged line was casted in an eerie spotlight as it was displayed at the New York City Marble Cemetery. Designers Daniel Corrigan and Chelsea Hanford sourced inspiration from the mountains of Yamagata, Japan and found the envelope-pushing location to be the perfect backdrop. There was an undeniable beauty to the moment when texture met landscape, landscape met model, and model met the ready-to-wear collection.
Sprinkle in a bevy of aesthetically pleasing parties and you discover that covering fashion week is a marathon not a sprint. You also discover capturing all of the sights and sounds is virtually impossible. Yet what you are able to endure and capture is sure to leave a lasting impression.
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